The anticipation for the iQOO 15 in India is reaching a fever pitch, and now, fresh leaks suggest the brand is ready to play its 'flagship killer' card with aggressive pricing. Details on the Box Price (MRP) for the high-end variant and the expected selling price for the more accessible model have surfaced, giving buyers a clear idea of the investment required for iQOO's next powerhouse.
Here’s a breakdown of the leaked pricing for the Indian market:
The Top-Tier Powerhouse: 16GB RAM + 512GB Storage
For the ultimate performance seekers, the premium variant of the iQOO 15 is expected to boast a substantial 16GB of RAM paired with a massive 512GB of internal storage.
Box Price (MRP): ₹72,999
This pricing positions the iQOO 15 squarely against other major flagships in the premium segment, promising top-of-the-line specifications like the Snapdragon 8 Elite Gen 5 processor, a super-bright 2K LTPO AMOLED display, and a massive 7000mAh battery.
The Smart Flagship Choice: 12GB RAM + 256GB Storage
The volume driver and likely the most popular model, the 12GB RAM + 256GB Storage variant, is where iQOO traditionally delivers maximum value. The leaks suggest this model will be competitively priced, especially once launch offers are factored in.
| Metric | Expected Price (₹) |
| Box Price (MRP) | ₹64,999 |
| Effective Selling Price (with Offers) | ₹59,999 |
The Magic Number: ₹59,999
The effective selling price of ₹59,999 is particularly noteworthy. By leveraging launch offers like bank card discounts or exchange bonuses, iQOO seems to be aiming for a psychological price point just under the ₹60,000 mark. This aggressive strategy could give the iQOO 15 a significant edge over its rivals, reinforcing its reputation as a true 'flagship killer' that offers extreme performance without the extreme price tag.
What This Means for Buyers
High-Value Entry: The 12GB/256GB variant provides an excellent entry point into the flagship segment, delivering all the core iQOO 15 hardware features at a competitive price.
Undercutting Competition: By targeting an effective price of sub-₹60,000 for the 12GB model, iQOO is signaling its intent to aggressively challenge competitors who have priced their latest flagships significantly higher.
Disclaimer: These prices are based on leaked information and are not officially confirmed by iQOO India. The final pricing and launch offers will be revealed at the official launch event, which is expected very soon.
Are you planning to upgrade to the iQOO 15? Which variant do you find more appealing—the premium 16GB/512GB or the value-focused 12GB/256GB? Let us know in the comments!
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